MAVKA. THE FOREST SONG
ABOUT THE BRAND
The brand is based on the international indie animation hit MAVKA. THE FOREST SONG of 2023.
148 countries, 32 languages. Over $20 M box office and 3.6 M admissions worldwide.
The animated movie is based on the classic Ukrainian book and Ukrainian mythology. Mavka — a Soul of the Forest and its Guardian — faces an impossible choice between love and her duty to protect the Heart of the Forest when she falls in love with a human — the talented young musician Lukas.
VALUES
• Caring for nature
• Authenticity, natural beauty
• Defending your home and values
• Kindness in your heart
TARGET AUDIENCE
children 4-14 years old, women
AWARDS
• Cartoon Club Award - Prize for Ambient 2023, Remini, Italy, July 2023
• PopCon International Film Festival - at PopCon Indy 2023 - "Best Villain," USA, Indiana, August 2023
LICENSING PROGRAM
• 30+ LICENSEES
• 350+ SKUs
DEVELOPMENT OF THE UNIVERSE
• Books
• Space branding: restaurant promotion, supermarket branding, the residence of Mavka, waterpark (TBD Summer 2024)
• Board games
• Dance show
• Live-action movie in production
• Animated series in production