
MAVKA. THE FOREST SONG
ABOUT THE BRAND
A brand based on the highest-grossing Ukrainian full-length cartoon MAVKA. THE FOREST SONG, which has already become not only a Ukrainian but also an international box office hit. Created based on the drama extravaganza "Forest Song" by the famous Ukrainian writer Lesya Ukrainka. The plot and characters are connected with ancient images of Ukrainian mythology. Mavka - the Soul of the Forest and its Guardian - falls in love with a man, the talented musician Lukash, and finds herself faced with a difficult choice: love or her duty to the Forest.
RENTAL SUCCESS
Ukraine:
Tickets: 1.24 million*
Box office fees: UAH 155+ million
The best full-length animated film in the history of Ukrainian film distribution by the number of tickets and box office. The record period at the box office among all films is 30 weeks+
*rental continues
World:
Tickets: 3.6 million*
Box office: $19+ million
Rental in more than 80 countries of the world - cinemas, VOD, TV.
*rental continues
Awards:
• Cartoon Club Award - Prize for Ambient 2023, Remini, Italy, July 2023
• PopCon International Film Festival - at PopCon Indy 2023 - "Best Villain", USA, Indiana, August 2023
LICENSE PROGRAM
30 licensee companies
300+ SKU units of goods
Construction of a theme water park
TARGET AUDIENCE
children 4-14 years old, women
VALUES
• Caring for nature
• Authenticity
• Natural beauty
• Kindness in the heart